Feb. 5, 2019
Docomo Digital is launching its mobile gaming platform with Zain Iraq, which gives more than 16 million subscribers the ability to access hundreds of titles using direct carrier billing on monthly phone bills, according to a press release.
Zain Games' GamEmpire is a bundle of native and HTML5 games that can be streamed directly to mobile phones or tablets.
Docomo Digital and Zain, a leading mobile operator in the Middle East and Africa, signed the initial agreement in early 2018 at the Mobile World Congress in Barcelona. The partnership allows Zain's 46.9 million customers to access mobile content from Docomo and have it billed monthly through the carrier.
Zain, which operates in eight countries in the region, has already launched the service in Saudi Arabia, Kuwait and Jordan. Additional rollouts are scheduled for Bahrain and Lebanon over the next few months.
"Launching our games platform in Iraq marks yet another important milestone in our important partnership with the Zain Group, and our first such partnership in Iraq," Hiroyuki Sato, Docomo Digital CEO, said in the release. "We are committed to expanding our footprint across the Middle East and we hope to bring our latest suite of content and billing services to Zain's subscribers across the region."
London-based Docomo Digital is a unit of Japanese telecom operator NTT Docomo.
Topics: Direct Carrier Billing, Region: EMEA
Companies: NTT Docomo Inc.
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