Quad produces Lexus ad

US print giant Quad/Graphics has revealed it produced the 500,000 NFC-tagged inserts included in Wired magazine's April 2012 issue. The advertisement, for luxury car maker Lexus, was the first large-scale deployment of NFC tags in...

Read the rest of Quad produces Lexus ad at NFC World.

Quad produces Lexus adQuad produces Lexus ad...

US print giant Quad/Graphics has revealed it produced the 500,000 NFC-tagged inserts included in Wired magazine's April 2012 issue. The advertisement, for luxury car maker Lexus, was the first large-scale deployment of NFC tags in...

Read the rest of Quad produces Lexus ad at NFC World.

Quad produces Lexus adQuad produces Lexus ad

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