Content to unlock the true power of mCommerce:

• Revolutionise your mCommerce offering - Discover the next generation of mobile trends and technologies to differentiate your mCommerce offering
• Building the business case – Validate the trends you should capitalise on to support your customers behaviour, whilst exceeding their expectations
• Realise customer centricity - Identify the right data and metrics you need to culminate customer intelligence that stimulates genuine loyalty
• Drive mCommerce engagement - Personalise your mobile marketing to enhance the customer experience and lead them down the path to purchase
• Increase mobile transactions - Implement a seamless, secure, and scalable mobile checkout to reduce cart abandonment and increase conversions

The Mobile Shopping Ecosystem

http://mobileshoppingeu.wbresearch.com/