igital is now a $50 billion dollar industry. Along with our enormous expansion are immense shifts in the media and marketing landscape. Some companies will prosper and others will falter. The 2016 IAB Annual Leadership Meeting explores the path to the “Next $50 Billion” – who wins and why, what obstacles need to be overcome and how the marriage of technology, creativity and consumer insights will help pave the way to the next $50 Billion.

The IAB Annual Leadership Meeting is the central thought leadership venue for senior voices across the marketing and advertising ecosystem. Each year digital pioneers gather at the always-sold-out event to advance the interests of our industry through powerful debate and discussion, exclusive networking, and high-level insights.

The Annual Leadership Meeting begins at 4 PM, Sunday, January 24 and runs through 12 PM on Tuesday, January 26. There will be additional invite-only events & activities on the afternoon of January 26 including committee & council meetings. Invitees will be notified of these events shortly.

http://www.iab.com/events/iab-annual-leadership-meeting-2017/#agenda