The coffee giant is using NFC-enabled posters to promote a rewards campaign that will see everyone who checks in to Starbucks via social network Jiepang getting a voucher for a free drink upgrade — but only if a total of 30,000 check-ins is reached by the Christmas deadline.

Read the rest of Starbucks China adds NFC to festive check-in campaign at N...

Adding NFC temperature sensors to cases of wine "will motivate importers to verify quality conditions, give retailers more information to share at point of sale, and lead consumers to check the quality of what they are buying," says the wine tracking specialist's founder.

Read the rest of eProvenance tracks wine shipments with NFC at NFC World.

...