May 20, 2019
Press Coffee Roasters, a Phoenix-based cafe chain, has implemented a mobile ordering system with SpeedETab Inc. and Epson America Inc. printers at its seven area locations, Epson officials said in a company release.
Press Coffee Roasters selected SpeedETab for its enterprise-class ordering, analytics and engagement tools, according to officials, in the release. Epson America is providing its TM-m30 mPOS printers to the coffee chain to provide receipts to customers.
"Until very recently, having your own mobile ordering application was reserved for enterprise brands that had the resources and capital to build a quality mobile experience," Adam Garfield, chief executive of SpeedETab, said in the announcement. "We make it easy for SMB's and mid-market brands to compete by giving them an out-of-the-box digital ordering solution that lets customers skip the line while personalizing the ordering and pickup experience."
Press Coffee customers can reorder drinks by tapping a button. The ordering system automatically flashes and alerts staff with a beep. Approved orders are sent to the Epson printers for receipts and alert customers that an order is in process. Customer names and photos are sent to baristas to make sure they have the correct customer.
The app uses the Press Coffee brand and customers can add credit or debit cards as their method of payment, Garfield said via email.
SpeedETab now provides mobile ordering at about 1,500 cafes and other locations around the U.S., including Barnes & Noble, Panther Coffee, Gregory's Coffee and Toby's Estate.
Officials at Press Coffee Roasters, which originally opened in 2008, said that many of their technology decisions are driven by the customer experience. In the six months since implementation, thousands of customers are using the mobile ordering system and adoption rates are continuing to increase.
"Our goal with a mobile app was to give our customers another way to order and know they were still getting the same great Press drinks and food," co-owner Jason Kyle said in the release. "We needed a reliable way to funnel mobile orders into our existing workflow so that baristas could streamline order-ahead tickets without interrupting service to in-store customers."
Topics: In-App Payments, Mobile Apps, Mobile Payments, POS, Restaurants
Companies: Epson America Inc.
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