Samsung Pay integrates loan and credit card applications in India

Samsung has struck a deal with Paisabazaar, an Indian online marketplace for financial products, to let people apply for things such as credit cards and loans through Samsung Pay.

The service taps Paisabazaar’s ‘Chance of Approval’ feature, which uses predictive algorithms to connect consumers with the most suitable lender with the best chance of approving a loan.

Sanjay Razdan, senior director, services, management, Samsung India, says: "Our partnership with has helped us create a holistic platform that gives them the comfort of opting for various financial products besides using it as a payment platform."